Television channel Reality TV Friday announced the launch of its new website as part of a move to strengthen the channel's brand position worldwide.
 
The launch of www.realitytvasia.com will also see localising content for sites in six different territories including the US, Britain, Asia and Japan, said a company statement issued here.

The new site features daily schedules, animation, an interactive community section and a searchable database of Reality TV shows like the popular "Cheaters" and entertainment programmes like "The Wall Crawler" and "The Race".
 
"This new website is fresh and contemporary," said Karen Duggan, director (advertising, sales and marketing), Reality TV.

"It has a fantastic interactive component and will ensure an even closer connection with our viewers," he added.
 
Zone Vision's Reality TV channel was first launched in Europe in late 1999 and has gained distribution in more than 125 territories in four years.

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Mazda signs Rs.13 million deal from NRC 

Mazda Ltd. said Friday that the company has bagged a prestigious order for supplying acid absorption crystalliser system from NRC amounting to Rs.13.30 million ($300,000).

Acid absorption crystalliser system consumes very low amount of precious utilities like steam and water and is non-polluting, said a company statement issued to the Bombay Stock Exchange.

The new generation technology utilising acid absorber has been evolved using Mazda's research and development facilities and technical consultancy from abroad, added the statement.

Set up in 1977, Mazda was launched with the objective of manufacturing automated valve packages. Over the years, it gradually expanded its operations and marketing in different parts of the world.

The company has technical collaboration with market leaders in the field of vacuum systems and air pollution control equipment like US-based Croll-Reynolds Inc. and Germany's Kauer Engineering.

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Tata Steel inks $300 million loan pact

Tata Steel, the country's second largest steel maker, said Friday that the company has signed an agreement with International Finance Corporation (IFC) for availing loan of $300 million.

IFC is the private sector arm of the World Bank Group.

Under the agreement, IFC will provide Tata Steel with a corporate loan of $300 million, which consists of a loan of $100 million directly and a syndicated loan of $200 million, said a company statement issued here. 

Bank of America, The Hong Kong and Shanghai Banking Corporation and Standard Chartered Bank will underwrite the syndicated loan, added the statement.

"The IFC funding is an important part of the company's financing strategy. The IFC loan will help the company to finance its future projects by way of long term funding," said Tata Steel.

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Photoquip to unveil digital electronic product

Photoquip India Ltd. said Friday that the company has innovated a product in digital electronic field few days ago by investing millions of rupees in research and development.

According to Photoquip India, the product is ready for commercial launch, said a company statement issued to the Bombay Stock Exchange.

The product is likely to be unveiled for the first time before the media June 14, added the statement. Photoquip India is a leading maker and distributor of studio flashlights and accessories for photography.